Croda, a global specialty chemical company, is excited to announce its next free customer e-seminar. On October 2nd at 3pm UK time (10am New York time), Croda’s Brand Specialist, Christopher Bannister-Bailey will present “Now, New, Next” which will focus on how consumers are inspiring new beauty innovations.
As more and more consumers become educated and expert in beauty products, brands need to go beyond expectation and provide fulfilling consumer experiences. But, where to begin?
Finding a space to innovate is a start and in this e-seminar from Croda Personal Care and Actives, Christopher will look at how a consumer focus and looking outside the beauty category can drive ingredient innovation to deliver something unexpected.
Over the past few years, Croda Personal Care and Actives has offered its customers free admission to educational e-seminar events. Covering a wide variety of topics they have encompassed trends across skin care, hair care and sun care as well as more niche targeted areas such as cleansing, formulating for modern men and Croda’s commitment to sustainable palm. These events have featured expert presenters with in-depth knowledge of the subject matter, providing attendees with useful information and a new level of understanding of the personal care market.
Customers who are interested in registering for this event should CLICK HERE.