Vita Liberata wins Queen’s Award for outstanding business achievement

Published: 1-May-2014
Body Care

The self-tanning brand was commended for its outstanding overseas sales growth of 411%

Self-tanning brand Vita Liberata has won the prestigious Queen’s Award for Enterprise in International Trade.

This award is the UK's highest accolade for business success, with Vita Liberata commended for its outstanding overseas sales growth of 411% (2011 – 2013) and tripling its staff headcount from six to 23.

In 2013, Vita Liberata established the business in North America, leading to the US dominating 29% of overseas sales, and it is now available in 22 countries worldwide.

Vita Liberata was launched by founder and CEO Alyson Hogg in 2003, and uses certified organic ingredients that condition and nourish skin.

  • Companies:
  • Vita Liberata
See more

You may also like

Body Care

NKD SKN activates pre-shower tan in just 10 minutes

Read more
NKD SKN Pre-Shower Tan uses a revolutionary formula that takes just ten minutes to activate on the skin

Trending Articles

  1. Rahn The RAHN-Group develops and distributes performance materials into highly specialized industries. We pride ourselves of our longstanding tradition as a family operation, our responsible business ethics and a professional service attitude. Our RAHN cosmetics business unit already has over 60 years of international experience in handling speciality and auxiliary products used by the cosmetics industry. Constructive and long-term cooperation with selected suppliers coupled with the design of our own-brand RAHN-Cosmetic Actives have resulted in the creation of a contemporary and high-quality product portfolio.
  2. A Step-by-Step Guide To Lash Lift/ Lash Lamination An experienced lash artist is aware that mascara alone does not always produce the desired results. Eyelash extensions are easy beauty fix, but they can cost a lot and need constant maintenance. As a significantly more natural and low-maintenance alternative, lash lifting fills this void
  3. You need to be a subscriber to read this article.
    Click here to find out more.
    Cosmetics Business Picks: 6 new fragrance and skin care launches out now Cosmetics Business rounds up six new beauty launches out now, as well as a look at Louis Vuitton’s upcoming fragrance
  4. You need to be a subscriber to read this article.
    Click here to find out more.
    20 extravagant beauty advent calendars for 2024 Advent calendars are now a festive tradition for beauty brands, with the launches more elaborate every year to delight shoppers, win over press and outdo competitors
  5. Wolf haircuts, Barbie make-up and mewing top Beauty Pie’s hot trends for 2023 The beauty membership company’s report outlines the trends set to be big in hair care, skin care, make-up and wellness next year

Upcoming event

Launch Lab: Future-Forward Cosmetics – Beyond Packaging 2025 - WEBINAR

17 January 2025 See all

You may also like

Body Care

NKD SKN activates pre-shower tan in just 10 minutes

NKD SKN Pre-Shower Tan uses a revolutionary formula that takes just ten minutes to activate on the skin
You need to be a subscriber to read this article.
Click here to find out more.
Body Care

Setting the tone with global tanning products

With double digit growth predicted for the $1.2bn global tanning market over the next few years, brands are ramping up their beauty benefits to compete
Body Care

Vita Liberata’s wash-off Body Blur for natural-looking coverage
You need to be a subscriber to read this article.
Click here to find out more.
Body Care

How organic self-tans are gaining shelf-space and fast

Vita Liberata's Founder and CEO Alyson Hogg explains how ‘organic’ and ‘self-tan’ are no longer mutually exclusive
You need to be a subscriber to read this article.
Click here to find out more.
Body Care

Cosmetics Business Picks: 5 Beauty launches to brighten December

As we countdown the days to Christmas, Cosmetics Business rounds up the hottest launches in December in the last roundup of 2024
You need to be a subscriber to read this article.
Click here to find out more.
Body Care

Cosmetics Business Picks: 6 beauty launches to kick-start December

Hailey Bieber’s Rhode unveils a Christmas collaboration, The Rolling Stones break into fragrance and Sol de Janeiro debuts a new shower oil
Body Care

Claire’s launches own-brand beauty range to attract Gen Zalpha

The UK retailer’s C by Claire’s collection comprises moisturisers, body scrubs, fragrances, and hair and body mists
Subscribe now