Vaseline introduces Lulu Guinness lip therapy


Vaseline has rolled out a Lulu Guinness Vaseline Lip Therapy (£2.99) with Guinness’s iconic Lulu Doll Face character featured on the tin.

The limited edition packaging contains the classic Vaseline moisture-locking formula to help keep lips protected and soft in the autumn and winter months.

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Unilever says the lip care category offers a huge sales opportunity in winter and retailers can capitalise on it with this partnership as it combines fashion with functionality.