Pure Beauty

The Honest Company pushes ahead with omni-channel plans

Published: 6-Oct-2017

The company, co-founded by actress Jessica Alba, has just closed a round of Series E financing enabling it to continue its transformation plans

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The Honest Company, the lifestyle, beauty and home care products company, is pushing forward with its plan to shift from being an online-only retailer to omni-channel.

The digital native company, co-founded by actress Jessica Alba in 2012, plans to use funds from its latest round of Series E financing to drive its strategy.

Nick Vlahos, The Honest Company CEO, said: “Our team is focused on executing a plan that

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