A new study has investigated the misleading marketing body care claims to warn consumers of the hidden ingredients
Moisturisers marketed as ‘fragrance-free’ or ‘hypoallergenic’ may not be living up to their labels, a new study has revealed.
The researchers at Northwestern University said consumers should not trust the claims made by skin care brands.
The US scientists tested 174 body moisturisers and discovered that almost half ...
This is a small extract of the full article which is available ONLY to premium content subscribers. Subscribers sign-in (top right) to read the article.
Or
Subscribe now to premium content on Cosmetics Business
