Kiko Milano has appointed Cristina Scocchia as its new CEO.
She will replace Stefano Percassi, who will serve as the company's Vice President.
Scocchia was previously the CEO and Chairman of L'Oréal Italy for three years.
Prior to that she worked for P&G since 1997 and worked up to become the leader of Cosmetics International Operations, supervising the brands in over 70 countries.
“I am extremely happy to join this team,” Scocchia said.
“I love undertaking new challenges and I look forward to working next to an entrepreneur who managed to innovate the cosmetics market by riding and anticipating the consumer trends of the beauty sector.
“Kiko Milano is a pearl of the cosmetics made in Italy, which I want to help grow even more.”
The newly appointed CEO also holds the position in the board of directors of Luxottica, Elica and Valtur.
“It is for us a reason of pride to have Cristina Scocchia on board,” said Stefano Percassi, Vice President of Kiko.
“I am sure that together we will be able to develop important projects, keeping on Kiko’s international expansion process, and also towards the enhancement of the brands Madina, Womo and Bullfrog.”
