Clinique has tapped Bollywood actress Triptii Dimri as its latest brand ambassador for India.
The star of Bulbbul and Qala is said to have been chosen as she “embodies the essence of the brand’s personality and values", according to Clinique.
“Triptii’s energy is fresh, optimistic, and confident in that she truly embodies Clinique’s brand values,” says Rajvi Bhow, Brand Manager of Clinique India.
“Her authentic personality will lend an impactful voice to our brand campaigns to engage even better with our consumers.
“Together, we aim to inspire and empower everyone to be happy in their skin.”
She has joined Clinique ambassadors Game of Thrones star Emilia Clarke, British rugby player Holly Aitchison and In the Heights actress Melissa Barrera as part of the skin care brand's spokespeople line-up.
Who is Triptii Dimri?
Dimri landed her debut film role in 2017 starring in comedy Poster Boys, before going on to take the lead role in romantic drama Laila Majnu the following year.
The 29-year-old scored her breakthrough role in supernatural drama Bulbbul in 2020, which saw her garner critical acclaim and an award for Best Actress in the OTT Awards by Indian entertainment magazine Filmfare.
She described her latest role as a “huge honour”, saying: “I have loved Clinique’s skin care my whole life, its serums and moisturisers have a special place in my heart.
“This is a very special moment that highlights the shifting nature of conversations on beauty, as we pivot to a world where what is within is given the same emphasis and importance as what is without.”
Dimri follows in the footsteps of fellow Bollywood star Radhika Apte, who was named as Clinique’s first brand ambassador for India in 2019.
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