BioAktive Specialty Products (BioAktive) has appointed Excel Specialty Chemical as their exclusive distributor in Malaysia. The company will now handle all of BioAktive's in Malaysia, including its current pipeline of projects with Malaysian customers.
With a strong interest in natural products for in Malaysian Market following global trends, this move follows the repositioning of its portfolio focusing on a new set of plant based function ingredients and the continued expansion of BioAktive's distribution network in Asia.
With Excel Specialty Chemical's deep experience in the industry, this partnership will both help BioAktive to establish a foothold in Malaysia and enrich Excel Specialty Chemical's offering to its existing customer base.
"BioAktive is dynamic, supportive and flexible. This totally fits our business concept and their products fit perfectly with the trends," says Grace Chan of Excel Specialty Chemical.
"We will be able to blend well together. BioAktive's natural products compliment our current portfolio which our Natural formulators need. We see great potential for their products, especially HydraMaxx, because it is so unique as a cold process emulsion base, Natralite because of its amazing skin feel and skin caring properties and Dermamaxx, because of its lamellar structure and luxurure skin feel."
“We chose Excel Specialty Chemical because of its strong leadership, deep experience and because of our personal relationships," says Solomon Matzner of BioAktive.
"We know they are transparent, reliable and incredibly hands-on with their customers. Working with them is a real no-brainer for us. We know that they have the right experience and understand the value proposition of our products."