From anti-pollution to fitness-related products, the opportunities for brands operating in China’s skin care market are vast
China’s economy may be slowing but the country’s dynamic skin care market is holding firm. According to data from Mintel, China’s facial skin care market surged by 11.5% to total CNY91.0543bn (approximately US$13.3bn at current exchange rates) in 2015.
Last year, Mintel research found that 65% of Chinese consumers said that they were now spending more on skin care than they did in 2015.
Indeed, in 2016, the market was estimated to rise by a further 10% in 2016 to CNY100.16bn (US$15.60bn).
And the rise in expenditure on skin care looks set to continue. Research from an Ipsos study on 6000 female consumers, Beauty & Skin Care Consumption Features of Women in China’s First- and Second-tier Cities (source: Reportlinker) found that a...
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