Asia - China: Skin Care 2017

Published: 9-Feb-2017

From anti-pollution to fitness-related products, the opportunities for brands operating in China’s skin care market are vast

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China’s economy may be slowing but the country’s dynamic skin care market is holding firm. According to data from Mintel, China’s facial skin care market surged by 11.5% to total CNY91.0543bn (approximately US$13.3bn at current exchange rates) in 2015.

Source: Mintel

Source: Mintel

Last year, Mintel research found that 65% of Chinese consumers said that they were now spending more on skin care than they did in 2015.

Indeed, in 2016, the market was estimated to rise by a further 10% in 2016 to CNY100.16bn (US$15.60bn).

And the rise in expenditure on skin care looks set to continue. Research from an Ipsos study on 6000 female consumers, Beauty & Skin Care Consumption Features of Women in China’s First- and Second-tier Cities (source: Reportlinker) found that a

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