Artistry launches Signature Select Personalized Serum

Published: 25-Sep-2019

The serum allows up to three different serums in the one product

In response to its research revealing that women have multiple skin concerns Artistry has launched its Signature Select Personalized Serum allowing the combination of up to three different serums in a single product.

Through extensive research, with the analysis of over 32,000 individual faces of all ages, genders and ethnicities Artistry’s studies revealed that 98% of women have more than once specific skin concern, with 95% having three or more concerns.

These concerns fall into five main categories: dryness, dullness, hyperpigmentation/ uneven skin tone, fine lines and wrinkles, and a loss of firmness and elasticity.

Artistry has released its Virtual Beauty App which provides personalized skin care product recommendations based on the user’s skin concerns.

“These insights pointed to the need for a fully customizable solution that treats each individual’s skin personally and holistically,” said Jason Rothouse, Artistry senior research scientist.

“We designed Artistry Signature Select Personalized Serum to address the variety of skin concerns in one, and formulated each product to work together to provide the best possible skin results.”

Artistry Signature Select Personalized Serum has at its foundation a base serum, containing a blend of five Nutrilite sourced ingredients: acerola cherry, blackcurrant, green tea, pomegranate and spinach extracts.

Artistry launches Signature Select Personalized Serum

Up to three of these different concentrated amplifiers which target hydration, brightening, anti-wrinkle, firming or anti-dark spot can then be combined with the base creating a personalized serum.

Artistry Signature Select Personalized Serum is also the first and only product in the beauty industry with new Power Infused Technology.

This airtight packaging is pressurized with nitrogen to infuse the concentrated skincare formulas into the base serum, ensuring the ultimate potency and freshness of each unique serum.

Users know their Amplifier has remained fresh by a visual surge and audible “whoosh” when activated and mixed with the base serum.

The Personalized Serum picked up the most successful new product launch award at the recent DSA UK Awards recognizing the best in the direct selling industry. It can be purchased from Amway distributors or online here

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