New Avon, new home: Avon's North America business sold to LG

By Sarah Parsons | Published: 25-Apr-2019
Finance

The South Korean electronic goods business has acquired the US direct selling business from Avon and Cerberus

You need to be a subscriber to read this article.
Click here to find out more.

After years of struggling sales, Avon’s North American business is about to find a new home with the cosmetics arm of phone company LG.

The South Korean-tech

Not yet a Subscriber?

This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.

Subscribe now Already a subscriber? Sign in here.
  • Companies:
  • LG Group
  • Avon Products
See more

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Finance

Avon is in a reputational crisis. Can the beauty giant be saved?

Read more
Avon Products filed for Chapter 11 in August, as it attempts to offload over US$1.3bn in debt related to talcum powder cancer lawsuits

Trending Articles

  1. Nivea helps push Beiersdorf sales to €4.9 billion in H1 Sun protection was pinpointed as a strong performance segment for the German giant's Nivea, Eucerin and Aquaphor brands
  2. Pierre Fabre Laboratories invests in skin care and supplements brand MiYé The pharmaceutical group will elevate the French start-up’s business by accelerating its R&D, brand presence and more
  3. Packaging firms Berry Global and Amcor to merge The combined company is expected to reach US$650 million in annual earnings
  4. L’Oréal launches fund to support supplier decarbonisation The beauty giant has joined forces with Chenavari Investment Managers on the fund, called Solstice
  5. The Body Shop appoints CMO and CFO to drive growth post-acquisition Penny Brook and Sally Dowling have joined the British beauty retailer’s executive leadership team, with the aim to bring the company back to its former glory

Upcoming event

Cosmoprof India 2024

5-7 December 2024 | Mumbai, India See all

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Finance

Avon is in a reputational crisis. Can the beauty giant be saved?

Avon Products filed for Chapter 11 in August, as it attempts to offload over US$1.3bn in debt related to talcum powder cancer lawsuits
Finance

Avon files for bankruptcy amid talc powder cancer allegations

Natura, which acquired Avon in 2020, has agreed to repurchase Avon’s operations in Europe, Asia and Latin America for $125m
Recruitment

LG H&H Americas appoints first female CEO

Hyeyoung Moon will lead the Korean beauty conglomerate’s North American division
Finance

Avon fights back against gender-based violence

Campaign coincides with the UN’s 16 days of activism against violence towards women later this month
You need to be a subscriber to read this article.
Click here to find out more.
Ingredients

Tinker, tailor: Why is there a surge of beauty brands reformulating already best-selling products?

Revamping classic formulations in response to industry innovation and changing consumer requirements can breathe new life into old favourites. But brands should ensure their customers are included on the journey
Finance

Career advice: How I became the CEO of Avon

Angela Cretu joined the direct selling beauty company more than 20 years ago as a 'shy' junior sales manager, but reveals to Cosmetics Business how she embraced her differences to climb the career ladder
Finance

New Avon rebrands to promote 'independent front' in the US

The US beauty direct-selling company divided from the global Avon Products in 2016
Subscribe now