La Prairie has made two new appointments to the Board of Directors.
Greg Prodromides has been named Senior Vice President Global Marketing for the La Prairie brand, succeeding Lynne Florio. He is responsible for the evolution of global brand equity, and the development of products and marketing programmes. Meanwhile, Kirsten Hangarter has been promoted to Vice President, EMEA region, succeeding Pascal Hyafil.
Both Prodromides and Hangarter report directly to Patrick Rasquinet, President and CEO of the La Prairie Group.
“La Prairie is driven by our passion and our people. Both Greg and Kirsten offer extensive global experience and expertise in the luxury skincare sector, and I am confident in the invaluable contributions they will bring to the brand,” said Rasquinet.