The demand for luxury beauty brands among Chinese consumers has helped L'Oréal achieve strong growth in 2017.
L'Oréal's luxury brands boost 2017 sales
The appetite for brands such as Lancôme and YSL from Chinese beauty consumers have helped the French cosmetics brand owner last year
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Colour Cosmetics
Exclusive: Maybelline’s new beauty campaign turns a subway delay into an inclusive runway
‘Fit Me For Every You’ is the latest activation in the L’Oréal-owned brand’s new era of ‘culturally resonant’ storytelling, turning a subway delay in New York City into a moment that celebrates diversity and spotlights its number one foundation Fit Me
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