L'Oréal celebrates 20 years in China with new China Women Empowerment Fund

Published: 10-Feb-2017

Company announces plans for 'new L'Oréal China' as it looks back on 20 years in the market

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L'Oréal recently celebrated the 20th anniversary of its launch into China, looking back on its history and announcing plans to become more Chinese consumer-centric.

As part of the celebration, which took place in Shanghai in January, L'Oréal announced the L'Oréal China Women Empowerment Fund, in partnership with the China Women’s Development Foundation.

The fund will finance 20 projects across China, dedicated to

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