Who was crowned the best in beauty at the fourth annual Pure Beauty Global Awards ceremony?
Pure Beauty has celebrated the best in cosmetics from around the world in 2021. Our panel of experts – with some help from the editorial team – spent months whittling 631 products down to the worthy winners.
The Pure Beauty Global Awards 2021, now in its fourth year, enlisted the help of skin care guru and journalist Alice Hart-Davis, the Product Junkie founder Amaya Smith, IFRA UK Director Lisa Hipgrave and Jasmine Hemsley, sustainability expert and founder of food blog Hemsley + Hemsley, to select the winners from a total of nearly 800 entries from across 42 countries.
Alongside these industry heavyweights, fellow judges included beauty entrepreneur Brittany Brown, CPL Aromas perfumer Claudine de Vogel, NARS make-up artist Clayton Reid, hair care expert and editor Laura Husband, hairstylist and co-owner of My Hair Bar Lorraine Dublin and organic skin care expert Dr Pauline Hili.
From legacy brands to forward-thinking indies disrupting the beauty landscape, Pure Beauty only celebrates the best in the business. These chosen few are now part of an elite club that enables them to bear the Pure Beauty Global Awards logo, helping them to flout their credentials to buyers, distributors and consumers.
While we were once again unable to host our prestigious ceremony in-person this year, due to social distancing rules, yesterday evening, Pure Beauty announced the winners as part of a circus-themed digital ceremony hosted with charm and wit by RuPaul’s Drag Race UK star Tia Kofi and held in partnership with online retailer eBay.
Now, onto the winners...
Pure Beauty Global Awards host Tia Kofi
Highly Commended: REN CLEAN SKINCARE, BRIGHTENING DARK CIRCLE EYE CREAM
Winner: Dots for Spots
Highly Commended: BIOEFFECT, HYDRATING CREAM
Winner: ALPHA-H, LIQUID GOLD MIDNIGHT REBOOT SERUM
Highly Commended: SKINCARE BY VV, Like a Sunday Morning
Winner: BIOEFFECT, EGF SERUM
Highly Commended: INSTITUT ESTHEDERM, PROPOLIS+ MASK
Winner: LUMENE, NORDIC-C [VALO] FRESH GLOW BRIGHTENING GEL MASK
Highly Commended: JANSSEN COSMETICS, Retinol Lift
Winner: Absolute Collagen, Maxerum
Highly Commended: thisworks, my wrinkles CBD booster +GRANACTIVE RETINOID
Winner: ESPA, TRI-ACTIVE REGENERATING BIO-RETINOL SLEEPING SERUM
Highly Commended: Oligarch, Placenta Luxury Lifting Face Cream
Winner: CHLITINA, TIMELESS YOUTHFUL COMPLEXION SERIES
#PureBeautyGlobal Forest Beauty CICA Aqua Rich Sunscreen Lotion SPF50+ PA++++ has been designed as an Ocean Friendly and Coral Reef safe product. Thank you #PureBeautyGlobal for selecting this as Finalist of Best New Sun Care and Tanning @PureBeautyMag @cb_beautynews pic.twitter.com/imd2iSJLlI
— Johnny (@Johncwlom) May 12, 2021
Highly Commended: The Organic Pharmacy, Immune Boost Kit
Winner: Advanced Nutrition Programme, SKIN CLEAR BIOME
Highly Commended: ANNUTRI, GROW IT From strength to length
Winner: HUM, HAIR SWEET HAIR
Highly Commended: Earth Kind, Organic Oats FOR ALL HAIR TYPES Conditioning Bar
Winner: MAGRADA, RHUBARB HAIR MASK WITH CASTOR OIL
Highly Commended: TE WAI, THE WATER
Winner: GAIA, CRYSTAL PURIFYING MASK
Highly Commended: be well company, Calming Butter
Winner: JOIK ORGANIC, SUNLESS TAN FACIAL DROPS
Highly Commended: ECOOKING, HAIR MASK
Winner: THE INKEY LIST, PCA BOND REPAIR HAIR TREATMENT
Highly Commended: MONAT, STUDIO ONE Dry Texturizing Spray
Winner: LUSH, SUPER MILK CONDITIONING HAIR PRIMER
Highly Commended: ESPA, ROSE QUARTZ GUA SHA TOOL
Winner: MANTA, Mirror
Highly Commended: RÉDUIT, Spa
Winner: REVOLUTION SKINCARE LONDON, Vibrating Rose Quartz Face Roller
Highly Commended: JĀSÖN, Destress CANNABIS SATIVA BODY WASH
Winner: NEOM ORGANICS, COMPLETE BLISS MAGNESIUM BODY BUTTER
Highly Commended: SOAP&GLORY, Best WASHES, BODY WASH
Winner: SOAK SUNDAY, Cleo's Paradise BOTANICAL BATH SOAK
Highly Commended: bondi sands, PURE SELF TAN FOAMING WATER
Winner: INSTITUT ESTHEDERM, PHOTO REVERSE TINTED
Highly Commended: Dr.PAWPAW, Age Renewal Hand Cream Trio
Winner: MADAM GLAM, SOAK-OFF GEL POLISH
Highly Commended: Magic White, Teeth Cleaning Kit
Winner: Polished LONDON, WHITENING PASTE & MOUTH CLEANSE
Highly Commended: HAYO'U, Beauty Restorer Rose Quartz Precision
Winner: ESPA, ENERGISING ATMOSPHERE MIST
And we’re off! Good luck to all the #PureBeautyGlobal award nominees!! pic.twitter.com/mU0ZRJEfga
— Heidi Bannister, Arthur Edward Recruitment (@ArthurEdwardRec) May 12, 2021
Highly Commended: Dr.Lipp, CBD CALM BALM
Winner: MISSGUIDED, #nofiller Plumping Lip Gloss
Highly Commended: MISSGUIDED, Lids Lids Lids High Pigment Cream Eyeshadow
Winner: FACE HALO, X
Highly Commended: MISSGUIDED, DEW GLOSS
Winner: The Ordinary, Concealer
Highly Commended: michael bublé, Passion
Winner: E·VŌK, AQUA SERENE | EAU DE TOILETTE
Highly Commended: MOLTON BROWN, VETIVER & GRAPEFRUIT
Winner: STORIES PARFUMS, Nº.02 EAU DE PARFUM
Highly Commended: yú PARFUM, Edition II
Winner: inspira:cosmetics, GATE TO PARADISE
Highly Commended: Oligarch, Polish Guys - Antioxidant all over scrub with pumice and vit.C
Winner: CHARLES + LEE, CHARCOAL FACE SCRUB
Highly Commended: WILKINSON SWORD, XTREME 3 ECO GREEN RAZOR
Winner: CHARLES + LEE, BEARD MASK
Highly Commended: bea SKIN CARE, LUMINESCENCE GLOW BRIGHT SKIN ESSENCE WITH KOJIC ACID & MANDELIC ACID
Winner: buttah., Skin-transforming kit
Highly Commended: SCOTCH PORTER, MOISTURE-RICH Leave-In Hair Conditioner
Winner: WATERMANS, MASQUE ME LUXURIOUS HAIR MASQUE
Highly Commended: hello dame LONDON, Lash Enhancers
Winner: REVOLUTION, CONCEAL & DEFINE FULL COVERAGE CONCEAL AND CONTOUR
Congrats to all the winners and of course all the finalists at this year’s #purebeautyglobal awards! @PureBeautyMag pic.twitter.com/6xBPkDPCMD
— Curlformers by HairFlair (@HairFlairCom) May 12, 2021
Highly Commended: AKANE, Crème Muesli Nourrissante Certifiée Bio
Winner: NÊÔ SEPHIRI, Pure Kalahari Melon Facial Oil
Highly Commended: WELEDA, Skin Food Body Butter
Winner: The Handmade Soap Co, ANAM BODY OIL - CORIANDER SEED, GERANIUM & VETIVER
Highly Commended: object, Rejuvenating Shampoo Bar
Winner: KIND2, SHAMPOO REINVENTED THE TWO IN ONE
Highly Commended: INIKA ORGANIC, Radiant Glow
Winner: THE SEATED QUEEN, COLD CREAM
Highly Commended: ESSENTRA X EXENTRIQUE, ENERGISING DAILY MOISTURISER
Winner: ByYourRules, Rose Quartz Roll-on Eye Serum
Highly Commended: ALQVIMIA, SENSUALITY Intimate oil 5ML
Winner: RÉDUIT, One
Highly Commended: weDo
Winner: NUNAÏA Beauty
Highly Commended: buttah BY DORION RENAUD
Winner: grüum
Highly Commended: KASH BEAUTY
Winner: The Beauty of Eczema