How is natural beauty changing the Asian market?

By Sarah Parsons | Published: 26-Nov-2019
Skin Care Retail Marketing

Whether it's 'sustainable' or 'clean' more brands are ramping up their green credentials and boosting awareness in APAC

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The conscious beauty movement, championed by the likes of Drunk Elephant and Lush, has become a worldwide phenomenon in less than a decade.

A report by Future Market Insights revealed that the natural cosmetics industry is set to reach US$54.5bn by 2027, with consumer mistrust a leading factor.

Beauty shoppers are

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  • Companies:
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  • Lush Cosmetics
  • GlobalData
  • Bulldog Skincare
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