How Belport found its niche in beauty and fragrance

Published: 19-May-2016
Fragrance Retail

The South Korean store has brought European-style niche perfumery to the country

You need to be a subscriber to read this article.
Click here to find out more.
How Belport found its niche in beauty and fragrance

Belport is the first European-style perfumery in South Korea. Korea doesn’t really have a perfumery retail channel as it exists in western European markets like France, Germany, Spain or Italy. Or at least, it didn’t until the arrival of the Belport chain.

Not yet a Subscriber?

This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.

Subscribe now Already a subscriber? Sign in here.
See more

You may also like

Finance
Space NK names Emma Simpson-Scott CEO as Andy Lightfoot departs the business

Space NK names Emma Simpson-Scott CEO as Andy Lightfoot departs the business

Read more
The UK beauty retail chain, which is owned by Ulta Beauty, has promoted its CMO Emma Simpson-Scott to CEO, effective 13 September, as current CEO Andy Lightfoot steps down after ten years at the helm

Trending Articles

  1. Estée Lauder Companies on helping acquired ‘indie’ brands thrive as The Ordinary nears $1 billion sales Estée Lauder Companies’ CEO Stéphane de la Faverie has discussed how a new model under the beauty giant’s ‘Beauty Reimagined’ turnaround efforts has helped fuel the growth of brands such as The Ordinary and Kilian Paris
  2. You need to be a subscriber to read this article.
    Click here to find out more.
    Exclusive: Gen Z make-up brand Lottie London breaks into fragrance The British brand’s new perfumes have been created in partnership with streaming service Netflix, inspired by the television show Outer Banks
  3. Perfumer Francis Kurkdjian restores 13 iconic Dior fragrances for Dioriginals collection French luxury fashion house Dior and its Perfume Creation Director Francis Kurkdjian have been inspired by nearly 80 years of fragrance archives to restore iconic Dior scents, such Diorama, Diorissimo and Dioressence
  4. Space NK names Emma Simpson-Scott CEO as Andy Lightfoot departs the business The UK beauty retail chain, which is owned by Ulta Beauty, has promoted its CMO Emma Simpson-Scott to CEO, effective 13 September, as current CEO Andy Lightfoot steps down after ten years at the helm
  5. Sephora at Kohl’s tours major US universities with Beauty Corner activation The beauty retailer and department store chain’s joint activation, Sephora at Kohl’s Beauty Corner, is popping up at three US universities this month to help students feel ‘confident’ during sorority recruitment week

Upcoming event

London Packaging Week 2026

16-17 September 2026 | London, UK See all

You may also like

Finance
Space NK names Emma Simpson-Scott CEO as Andy Lightfoot departs the business

Space NK names Emma Simpson-Scott CEO as Andy Lightfoot departs the business

The UK beauty retail chain, which is owned by Ulta Beauty, has promoted its CMO Emma Simpson-Scott to CEO, effective 13 September, as current CEO Andy Lightfoot steps down after ten years at the helm
Retail
Sephora expands inclusive Quiet Hours across European stores

Sephora expands inclusive Quiet Hours across European stores

The LVMH-owned beauty retailer is making its stores in Europe more welcoming to the neurodivergent community with specific ‘Quiet Hours’, when lights are dimmed and music lowered, following a successful pilot scheme
Fragrance
Escentric Molecules opens first-ever boutique that is ‘more than a retail space’

Escentric Molecules opens first-ever boutique that is ‘more than a retail space’

The cult independent fragrance brand’s first store, located in Berlin, Germany, blurs the boundaries between store, gallery and creative space
Fragrance
Estée Lauder Companies on helping acquired ‘indie’ brands thrive as The Ordinary nears $1 billion sales

Estée Lauder Companies on helping acquired ‘indie’ brands thrive as The Ordinary nears $1 billion sales

Estée Lauder Companies’ CEO Stéphane de la Faverie has discussed how a new model under the beauty giant’s ‘Beauty Reimagined’ turnaround efforts has helped fuel the growth of brands such as The Ordinary and Kilian Paris
Retail
Kiko Milano opens first New York City store in a decade

Kiko Milano opens first New York City store in a decade

Kiko Milano has opened the store in a push against the throwaway culture of beauty pop-ups, and plans to establish its next store in Miami, Florida, later in September
You need to be a subscriber to read this article.
Click here to find out more.
Media
Boots celebrates life’s ‘brutiful’ moments in new campaign and brand positioning

Boots celebrates life’s ‘brutiful’ moments in new campaign and brand positioning

The new ‘Give it Some Boots’ advertising campaign will appear across television, online and in stores, and aims to capture the ‘emotional role’ the UK health and beauty retailer plays in customers’ lives ‘in a more modern and confident way’
You need to be a subscriber to read this article.
Click here to find out more.
Retail
Inside Bodycare’s plans to be the UK’s go-to accessible health and beauty retailer on the high street and online

Inside Bodycare’s plans to be the UK’s go-to accessible health and beauty retailer on the high street and online

Bodycare's new boss Charles Denton tells Cosmetics Business about how the value retailer is returning to the UK's high streets with a 'journey of discovery', underpinned by artificial intelligence
Subscribe now