Founded by sisters Lauren and Sarah, By Sarah focuses on restoring sensitive and stressed skin through its innovative skin care solutions. The brand was launched after Lauren was diagnosed with acute myeloid leukemia and Sarah became her stem cell donor. During Lauren’s recovery, Sarah found it challenging to source natural and effective skin care products suitable for her sister’s treatment-affected skin. In response, she developed her own formulas, which led to the creation of By Sarah.
In acknowledging By Sarah’s brand story, Falconer produced the outer cartons for nine SKUs, including serums, oils and creams. The sustainable cartons feature Incada silk with a matt varnish finish and vibrant base colours that reflect the brand’s enduring optimism.
Lauren Murrell, CEO and co-founder of By Sarah, said: "Falconer has truly embraced our brand story and mission, delivering packaging that protects our products and communicates the love and care that goes into every formulation. Their commitment to sustainability aligns perfectly with our values.”
The new packaging has received a positive response, featuring in prominent publications such as Women's Health, Grazia and The Sunday Times. The collaboration with Falconer has been successful, with the team providing creative solutions and a welcoming, problem-solving approach.
"The collaboration with By Sarah has been an inspiring journey," said Colin Pow, sales director at Falconer. "We are proud to provide packaging that reflects the brand’s ethos and promotes the customer experience through design and sustainability.”
By Sarah continues to work closely with Falconer on upcoming product launches. Exciting developments are on the horizon for September 2024 and beyond, promising even more innovative and sustainable skin care solutions for their customers.
West Yorkshire-based Falconer Print & Packaging manufactures decorative printed folding cartons for the pharmaceutical, cosmetic, drinks and spirits, giftware, healthcare, veterinary, petcare and luxury confectionery sectors. Incorporating high-quality added value finishes, combined with state-of-the-art equipment, the company has a reputation for delivering innovative packaging solutions combined with a high-quality service.
For more information about Falconer visit here.
Discover more about skin care By Sarah at www.bysarahlondon.com
