Elizabeth Arden has named Latvian model Karlina Caune as its latest Brand Ambassador. Caune will appear in the brand's advertising campaigns, marketing programs and public relations events, and will also be an active participant in Elizabeth Arden's digital and social media platforms, beginning in Spring/Summer 2015.
"The modern Elizabeth Arden woman is a passionate, multi-cultural individual who leads an active professional lifestyle," said Scott Beattie, Chairman, President and Chief Executive Officer of Elizabeth Arden. "In Karlina Caune, we have found a beautiful and intelligent young woman who embodies the ideals of the Arden brand."
Caune has featured in global fashion magazines and has also worked on runway shows. She is based in New York.
She commented: "I am honoured to join this iconic brand. Not only have I always loved the products, but Elizabeth Arden as well. She was a woman ahead of her time and her philosophy about embracing women's natural beauty is inspiring to me. I'm excited to join this community that supports strong, confident women."