Concoction hair care has launched its range of mixology based hair products in Dubai and Australia, with the products being stocked in Sephora, Dubai and David Jones, Australia.

Concoction takes Dubai and Australia
Concoction launched its range of mixology based hair products in Dubai and Australia
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Ingredients
Kromboost: Protein bioactive for hair longevity
Kromboost is Provital's bioactive, upcycled hydrolyzed barley protein active, sourced from local malt rootlets. Rich in peptides, polyphenols and serine, it strengthens hair, boosts hydration and shields dyed colour from heat damage. Ex vivo studies show up to 152% less breakage and 199% better colour retention in leave-on, plus 166% in just one 3-minute rinse-off wash. Cosmos approved, Halal and Vegan certified, 100% natural origin. Used at 2%.