Clarifoil unveils a pair of film stars
Also new is Claritherm, a thermal film available in a range of finishes including matt, semitone, satiné and gloss. The foil boasts exceptional durability and toughness with stress and crack resistance but is also extremely flexible.
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Bye minimalist: Coty on the ‘deliberate reset’ of Marc Jacobs Beauty’s packaging
Read moreFashion designer Marc Jacobs relaunched cosmetics line comprises playful, motif-embossed packaging – a stark contrast to the sleek black compacts of the original line, which was discontinued in 2021. Coty explains why Marc Jacobs Beauty has pivoted so hard packaging-wise
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Packaging
Bye minimalist: Coty on the ‘deliberate reset’ of Marc Jacobs Beauty’s packaging
Fashion designer Marc Jacobs relaunched cosmetics line comprises playful, motif-embossed packaging – a stark contrast to the sleek black compacts of the original line, which was discontinued in 2021. Coty explains why Marc Jacobs Beauty has pivoted so hard packaging-wise
Packaging
Packaging as brand experience: Where design meets fulfilment reality
In today’s beauty market, packaging is no longer just a functional necessity — it is a central part of the brand experience. From soft‐touch finishes to refillable formats and carefully curated unboxing moments, packaging plays a powerful role in how consumers perceive quality, authenticity and value
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Packaging
PCR droppers to rethink the future
Virospack, a leading company in the development and manufacturing of droppers for the cosmetics industry, reaffirms its commitment to sustainability through its range of solutions made from post-consumer recycled (PCR) materials in all droppers components