Bruce Willis to launch fragrance

Published: 19-Apr-2010
Fragrance

Die Hard star makes deal with LR Health and Beauty Systems


Actor Bruce Willis is to create his own fragrance in collaboration with LR Health and Beauty Systems, a German company that has helped design signature scents for celebrities including Leona Lewis and Heidi Klum.

The action movie star’s unnamed men’s fragrance is expected to be available in North and South America as well as China, Japan and India from 1 July 2010.
  • Companies:
  • LR Health and Beauty Systems
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