In response to Covid-19, the Pure Beauty Global Awards ceremony has been moved online.
Winners will now be announced during a live webcast, allowing viewers from all over the world to join in the celebrations.
With winner and highly commended awards up for grabs in each of the 39 categories, it is set to be an exciting event for all involved.
Platinum sponsors Dash Hudson and CPL Aromas will join event sponsors Aprinnova, Epic Print, Siltech, Arthur Edward, Ayton Global Research and Ithos Global in announcing winners throughout the evening.
The theme of this year’s awards was ‘festival of colour’ and Pure Beauty would like to invite viewers to dress in their brightest and boldest clothing for the online ceremony.
The theme was selected to represent the endless vibrancy and creativity of the beauty industry, as demonstrated by the quality of record-breaking entries received this year.
Viewers can share their outfits using the hashtag #PureBeautyGlobal, and these posts will then be shared by the official Pure Beauty twitter account.
How to attend
The ceremony will take place on 14 May 2020 at 2pm BST.
Registration to join the webcast is free of charge and can be done so here.
For more information please contact purebeauty@hpcimedia.com or call +44 (0) 207 193 6701