Be honest, avoid banter and don't mention Brexit: Social media etiquette for beauty brands

By Sarah Parsons | Published: 19-Oct-2018
Marketing

A new study has revealed what consumers want brands to do on social media and what are social faux pas

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You’ve hired a great social media team, created your digital marketing plan and fine-tuned the brand’s message.

But when it comes to good digital etiquette, here are a few pointers that consumers want brands to adhere to.

Talking politics:

Be honest, avoid banter and don't mention Brexit: Social media etiquette for beauty brands

When it comes to politics,

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