A'kin masks imperfections
Multi-Fruit & Willow Bark Instant Radiance Facial Masque contains fruit AHAs and willow bark BHA, said to help facilitate skin renewal, improve skin tone and reduce the appearance of fine lines and wrinkles. In addition, vitamin B3 and hyaluronic acid help restore skin elasticity and plumpness, while antioxidants rosehip and pomegranate enhance skin smoothness and radiance.
Kaolin Clay & Activated Carbon Express Purifying Facial Masque promises to eliminate pore clogging impurities, whilst absorbing excess oil to leave skin deeply cleansed and smooth. The kaolin and activated carbon work by drawing out impurities while astringent witch hazel, lemongrass and cedarwood help minimise the appearance of large pores.
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Terrible teens: Why beauty brands founded in the 2010s are struggling
Read moreA cohort of beauty brands that dominated in the 2010s are entering their tricky teen years. With growing competition and a much changed beauty landscape, can they become relevant again?
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Training & Education
Natural Spa Factory launches free brand consultations to help businesses build authentic skincare brands
As consumer demand continue to shifts toward locally made, transparent beauty, Natural Spa Factory is empowering businesses to build 100% UK-made skincare brands through a newly launched free consultation service
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Skin Care
Opinion: Lessons to learn from Shay Mitchell’s kids sheet mask brand Rini’s divisive launch
The actor’s K-beauty hydrogel masks for children have faced a wave of backlash, being branded ‘unnecessary’ and ‘dystopian’ by social media users. Beauty marketing specialist Stacey Levine unpacks the Rini conversation and explains what brands can learn it