Mailway Packaging Solutions and Field Packaging are to promote the SunPaq packaging format to European cosmetics companies seeking to increase the in-store impact of their products. Over 80 million SunPaq units are sold annually in the US and it has just been introduced with the exclusive support of the process owners into the UK.
The premium visual carded packaging option utilises a unique structural technology that means products can be displayed with total visibility, both front and back.
“SunPaq combines the best of blister, skin and shrink packaging solutions to deliver high point-of-purchase impact and maximum shelf appeal and also has the added bonus of being fully recyclable,” says Mailway’s sales director, Stewart Clough.