Fragrance house drom has named Gergana von Heyking as the company’s new International Marketing Director. Von Heyking, who will head up drom’s marketing efforts worldwide, will be focused on integrating the international marketing teams in the US, Brazil, China, France and Germany while continuing to strengthen communication between the countries.
Von Heyking to head up marketing at drom
Gergana von Heyking has joined drom as the company’s new International Marketing Director
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World Perfumery Congress
<p>with reach being the hot topic for the cosmetics industry at present, the World Perfumery Congress 2007, held at the Palais des Festivals in Cannes on 5-9 June, provided a timely reminder that the pressures of compliance shouldn’t be allowed to detract from the romance and creativity that lie at the heart of the fragrance industry. Rhona Wells reports</p>