Sun protection emerges as the No.1 sun care trend:
IBR-Phyto(flu)ene, the colourless carotenoids Stabilise, Support and Boost Your Sun Care from within and out
IBR is proud to offer IBR-Phyto(flu)ene®, the colourless carotenoids as a perfect supplement for protective sun care
Sun protection emerges as the No.1 sun care trend in Western Europe
To stabilise, boost and support broadspectrum sunscreens and sun protection: IBR is proud to offer IBR-Phyto(flu)ene®, the colourless carotenoids as a perfect supplement to protective sun care.
Complementary products for oral and topical use are available.
What are and why IBR-Phyto(flu)ene®?
IBR-Phyto(flu)ene® (phytoene and phytofluene) - the colourless carotenoids, absorb light in the UV range and act as excellent hydroxyl radicals quenchers. As such they were shown to reduce TiO2 free radical generation damage and stabilise avobenzone when exposed to sunlight and free radical attack.
Free radical generation by the widespread sunscreens TiO2 and ZnO when exposed to UV (e.g. sun) is well known and leads to increased instability of other components in formula as well as increased risk of oxidative damage to the skin from the free radicals generation.
Avobenzone, a broad spectrum sunscreen with absorbance in the UVA range is heavily degraded by sunlight and free radicals.
Phytoene and phytofluene, the colourless carotenoids, are colourless in the visible range, and absorb light in the UV range only. These molecules have effective and beneficial activities, enhancing skin anti inflammatory and beneficial activities, enhancing skin anti inflammatory capacity, protecting against UV and oxidative damage that can lead to premature ageing along with protection of DNA from UV and free radical damage and collagen from degradation.
A recent patent application filed by IBR demonstrates the ability of the phytoene and phytofluene to reduce TiO2 free radical generation damage and stabilise avobenzone when exposed to sunlight and free radical attack.
What Are the Benefits?
Reduction of Damage to the Skin Due to Sun, UV and Oxidation by Stabilising Sun Screens and with the Protective Multi-functionality of IBR-Phyto(flu)ene6 = colourless carotenoids from within and out.
- Stabilisation and prolongation of Avobenzone activity resulting in subsequent longer UV protection
- Reduction of Avobenzone reactive byproducts and Ti02/ZnO generated free radicals
- Reduction of skin inflammatory response to the sun and sunscreens byproducts
- Reduction of the collagen degradation by UV, free radicals and sunscreens byproducts - inhibition of MMP-1 expression
- Protection of DNA from damage by the sun, UV oxidants and sunscreens byproducts
IBR-Phyto(flu)ene® products range include: IBR-CLCO (algal colourless carotenoids), IBR-TCLCO (tomato colourless carotenoids) for topical use, PhytoflORAL® (supplement for Beauty from Within)