Serena Williams serves Wimbledon nail duos

Published: 20-Jun-2011
Colour Cosmetics

OPI partners with tennis star for grand slam season

Move over Venus... tennis player Serena Williams has a new Wimbledon doubles partner in OPI. The nail brand joined forces with Williams, who is also a qualified nail technician, to create Serena Glam Slam, a range of tennis-themed nail colour duos, launched to coincide with grand slam tournaments across the globe.

In celebration of the Wimbledon Championships, which begin today, OPI is introducing two nail lacquers – Your Royal Shine-ness (silver) and Grape…Set…Match (purple) – each of which comes in a set also containing OPI’s new glitter top coat Servin’ Up Sparkle.

This follows the launch of a shimmering tennis ball green, Simply Smash-ing and two sets inspired by the French Open: Spark de Triomphe (metallic glitter) paired with a White Shatter shade; and Rally Pretty Pink (metallic pink) paired with Red Shatter.

Another set will be introduced in September 2011 to coincide with the American Open.
  • Companies:
  • OPI Products
See more

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

7 fresh beauty launches to watch for this October

Read more
Cosmetics Business names seven of the biggest beauty launches of the week in this new round-up

Trending Articles

  1. You need to be a subscriber to read this article.
    Click here to find out more.
    Beauty's ‘Wicked’ winter is here, but can it last? The beauty industry is in the grips of Wicked-fever in the lead-up to the film’s release. But can the trend evolve into a timeless aesthetic, or will it last for just ‘one short day’
  2. Lancôme lands singer Olivia Rodrigo as global brand ambassador The 21-year-old Grammy Award-winning artist will star in future campaigns for the L’Oréal-owned beauty brand
  3. Space NK to open debut Liverpool store in June It comes after Space NK opened the largest store in its portfolio following an extensive refurbishment to its west London outlet
  4. Jamie Genevieve sells minority stake in Vieve for £5.5m Geneieve will retain a majority ownership stake in the Vieve beauty brand
  5. Patrick Ta defends $42 eyeshadow pricing amid backlash The debate has sparked mixed reactions from influencers and consumers

Upcoming event

Cosmoprof India 2024

5-7 December 2024 | Mumbai, India See all

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

7 fresh beauty launches to watch for this October

Cosmetics Business names seven of the biggest beauty launches of the week in this new round-up
Colour Cosmetics

OPI has set a new Guiness World Record

The nail care brand created The World’s Longest Manicure Bar in Santa Monica in the US
Colour Cosmetics

OPI names celebrity manicurist Tom Bachik as Global Nail Ambassador

The latest spokesperson for the nail care brand has beautified the hands of Kerry Washington, Gwyneth Paltrow and more
Colour Cosmetics

OPI unveils California Dreaming Collection
You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

Spring Summer 2017 Trends Edit

Get to grips with the four main beauty trends for this season and help your customers recreate that ‘hot off the catwalk’ vibe from the comfort of their own homes
You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

The ultimate guide for healthy hands and nails

Help your customers keep their hands and nails in tip-top condition
Colour Cosmetics

Kerry Washington named as Creative Ambassador for OPI

The actress is already a Creative Consultant at Johnson & Johnson brand Neutrogena
Subscribe now