- QVC launches beauty box with that allows consumers to sample a variety of partner brands
- Consumers can view box contents before ordering
QVC Beauty has launched a sample service, allowing viewers to try out a selection of products curated by the retailer’s buyers.
Unlike other beauty subscription services, Tili will be released seasonally with the contents of every box detailed on the QVC website. The first box launched in July, filled with products perfect for using on holiday. The second box will be made available in October.
The service also provides recommendations from beauty bloggers and buyers. A selection of professional tips for using the products will also be included in each box, provided by brand founders and beauty experts.
The first Tili box includes an Essie nail polish, Nexxus Shampoo and Conditioner, Vita Liberata Phenomenal Mousse, Alpha H Liquid Gold, Elemis Smart Cleanse Micellar Water, BareMinerals Skincare Skinology Vital Power Infusion and Becca Backlight Priming Filter.
The July box costs £20 and is said to contain items worth up to £62.17. Full size versions of all products included are also available to purchase from the QVCUK.com website.