Olaplex, the hair care brand that pioneered bond building treatments, has filed for an initial public offering (IPO) to sell US$100m worth of stocks.
Founded in 2014, the California luxury brand was acquired by private-equity firm Advent in 2019. Despite the intermittent closures of salon partners in 2020 as a result of the pandemic, which it calls 'the foundation for our brand', Olaplex
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