The US direct seller is bringing beauty to a more diverse range of consumers than ever
Mary Kay consultants gather at the company's annual seminar
Mary Kay, which started business life in 1963 operating out of a 500sqft store, has expanded to become a $4bn global cosmetics company.
The company puts much of its success down to its beauty consultants, who today number 3.5 million people worldwide. But who exactly is the Mary Kay consultant of 2016?
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