UK's 'first luxury Thai spa brand' set to launch

Published: 18-Jul-2011

Jainnisa will debut with \'calming & relaxing\' and \'stimulating & invigorating\' ranges

Newcomer Jainnisa claims to be the first luxury Thai spa brand on the UK market. Combining traditional Thai ingredients with British formulation expertise, the brand is divided into two ranges: calming & relaxing, formulated with frangipani, ylang ylang and tuberose; and stimulating & invigorating, containing exotic herbs, lime, grapefruit and sweet mandarin, in addition to frangipani, blue lotus and wild orchid.

Products in the calming range include Enriching and Soothing Hand and Body Lotion, Soothing Body Soufflé, Sumptuous bath Elixir, Unwind Bath and Body Oil, Deeply Moisturising Body Butter, Gently Exfoliating Body Polish, All day Soothing Hand Balm and Moisturising Shower Milk, while the stimulating line-up comprises Enriching and Refreshing Hand and Body Lotion, Restorative Body Soufflé, Enlivening Tropical Colour Change Bath Elixir, Invigorating Deep Body Scrub, Moisturising and Energising Rich Body Cream, Moisturising Hand Wash, All day Revitalising Hand Cream and Revitalising Shower Gel. Both ranges also include a reed diffuser, large candle and small candle trio.

Standout products include Tropical Colour Change Bath Elixir – which features a patented formula of stimulating blue lotus, nourishing white champaca and natural minerals that activate upon contact with water to turn bathwater cerulean blue – and the feather-light Body Soufflés containing blue lotus, silk extract and rice bran oil to strengthen the skin’s structure.

Jainnisa is the brainchild of Jainnisa Kuvinichkul, who, as a widely travelled consumer, noted a gap in the European market for prestige products using traditional Thai ingredients. The brand is manufactured in the UK by Blissful Exotica and is currently in discussion with several high-end department stores and spas regarding retail distribution. It’s expected to launch in late July/August and suggested retail prices range from £14.95-£39.00.

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