Rituals announces new limited edition Orient-inspired fragrances

By Becky Bargh 24-Sep-2018

The new winter scents are available for men and women, and evoke the the regions of Persia

Wellness brand Rituals has announced the release of two new fragrances, inspired by the scents of regions in Persia.

The new Nuit d’Azar fragrance for men is inspired by the Iranian tradition Yalda, which is a winter solstice celebration of the longest and darkest night of the year.

It features a synergy of sage, geranium, vetiver and woody notes with an opening of blackcurrant and mint, and top notes of citrus and ginger.

Meanwhile, the fragrance for her, Poème d’Azar, is also designed to evoke the Yalda celebration and opens with notes of blackcurrant and pomegranate while moving to tones of tonka, vanilla, almond milk, Bulgarian rose, orris and patchouli.

The products will be available from Rituals, select departments stores and rituals.com from October.

Sign up for your free email newsletter

Like this story? For the latest in beauty trends, product launches and retail strategy, subscribe to Pure Beauty Magazine. For more information click here