Natural deodorant brand Freedom has collaborated with e-commerce expansion consultant Top Shelf Brands.
Through the partnership, Freedom specifically hopes to gain access to a broader customer base through retail giant Amazon.
Top Shelf Brands will also provide marketing and advertising services, and promotion techniques in a bid to help boost Freedom’s sales.
Ryan Mrdeza Top Shelf Brands’ COO said: “Top Shelf Brands could not be happier to have partnered with Freedom.
“Their story and products are equally incredible, and we are thrilled to help them educate consumers and distribute their products to the masses.”
The brand was created after CEO Ira Green lost three of her friends to cancer; she wanted to develop a product that would be safe for all consumers to use.
Today, the brand donates a portion of its earnings to the American Cancer Society, The Caring Place and Nevada Childhood Cancer Foundation and supports further cancer research.
Green said: “We are so pleased to be working with Top Shelf Brands. They are the team to take us to the next level.”
Douglas Mrdeza Top Shelf Brands’ CEO added: “We try to make a point to partner with companies that have a mission statement in line with our own cause and story that is both noteworthy and impactful.
“Knowing their dedication to improving both men and women’s health, I couldn’t be more ecstatic to announce this partnership.”
