Kandice Hansen, Moda Operandi's Senior Beauty Buyer, on the brand’s beauty offering, why a streamlined shopping experience is key and why skin and body care will be big in 2023
Moda Operandi provides consumers with educational beauty videos and tutorials
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Moda Operandi was founded in 2010 by former Vogue editor Lauren Santo Damingo.
Starting out life as a fashion brand, the business expanded into luxury beauty in 2023.
The category launched with 55 skin care, fragrance, make-up, hair care and body care brands.
This also included a focus on beauty experiences, with the brand offering virtual make-up masterclasses with La Bouche Rouge.
In this exclusive Q&A, Kandice Hansen (pictured right), Moda Operandi's Senior Beauty Buyer, reveals the top beauty trends she is anticipating for 2023. ...
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