Largest decline of a lifetime: US beauty and personal care market to fall 2.5% due to Covid-19

By Lucy Tandon Copp 6-Apr-2020

The figure is over three times greater than the impact of the 2009 recession

The US beauty and personal care market faces the steepest value decline in 60 years due to the impact of Covid-19.

According to Kline, the pandemic is expected to cause a 2.5% market decline in 2020.

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The figure is the biggest ...

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