Kosé develops powder-coated agent to reduce the appearance of laugh lines in foundations

By Becky Bargh | 7-Oct-2019
Ingredients Research & Development Colour Cosmetics

According to the firm’s research, the new agent can be used in powder and liquid foundation formats and helped consumers appear up to four years younger

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Japanese personal care giant Kosé Corporation has developed a new powder-coating technology for foundation products.

The company's aim was to develop a novel foundation formula that reduced the appearance of laugh lines, yet had a light feel and was applicable to all foundation bases.

Speaking at the 25th IFSCC conference in Milan, Italy,

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