Korres reveals Cretan beauty-inspired hair care range

The new Pure Greek Olive collection follows a body care range and is infused with vitamins B and E

Greek skin care brand Korres has announced the launch of two new new hair care collections to follow its Pure Greek Olive body care range.

Inspired by the traditional beauty rituals of Cretan women, the Pure Greek Olive hair care range is formulated with extracts of the koroneiki olives grown in olive groves in Crete.

Each range features a shampoo, conditioner and shine mask (from £12), the line-up is also said to contain natural antioxidants with olive leaf extracts and vitamins B, and E.

The organically farmed tree leaves are hand-picked every winter and dried naturally, thanks to the brand’s partnership with the Agricultural Cooperative of Organic Farmers of Messara.

Founded in 1996, the brand now stocks items for hair, body, face, make-up and a sun care collection.

The products are now available from Amazon and Lloyds pharmacy’s concession in Selfridges.

Like this story? For the latest in beauty trends, product launches and retail strategy, subscribe to Pure Beauty Magazine. For more information click here

Companies