Katherine Daniels Cosmetics has launched the Multi-tasking Eye Balm (£32).
The cream is said to reduce puffiness, dark circles and fine lines using a combination of jojoba, candelilla and rice extract.
Other key ingredients include evodia rutarcarpa extract, Persian silk tree extract and vitamin E.
A clinical trial conducted on 24 female volunteers found that crow’s feet were reduced by an average of 38%, eye circles improved 31% and eye lids were lifted by 71% after two months of use.
The balm can be used alone or underneath Katherine Daniels Concentrate.
Launch: January