ISO launches colour perception standard

Taking a consistent approach

The international Organisation for Standardisation (ISO) has launched a new guideline helping manufacturers predict how the colour of their products is perceived in different light environments. Its advice, said ISO, would help ensure “sensory colour assessments are conducted under similar conditions and results are communicated in a consistent manner”.

ISO11037 procedures work for assessing solid, semi-solid, powder and liquid products, opaque, translucent, cloudy and transparent, matt or glossy, said an ISO note. It “enables colour comparisons of products assessed anywhere … by different observers,” added an organisation official.

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