Move will see Swiss company establish itself in natural fragrance space
Givuadan has completed the acquisition of New Jersey, US-based fragrance creation business Custom Essence.
The Swiss company’s purchase of Custom Essence, which employs 90 people globally and specialises in natural fragrances, was announced in November.
“We are excited to acquire Custom Essence as it fits perfectly with our 2025 strategy to expand our presence with local and regional customers and grow our capabilities in natural perfumes,” said Maurizio Volpi, President of Givaudan Fragrance & Beauty.
“Custom Essence will bring true expertise in managing a fast-growing customer segment, as well as valuable know-how in formulating natural fragrances. I warmly welcome all the employees of Custom Essence into the Givaudan family.”
“We are proud to join Givaudan and to bring in our knowledge in natural fragrance creation, as well as our reach to local and regional customers,” added Prashun Patel, Chief Operating Officer at Custom Essence.
“Givaudan’s technology, regulatory, supply chain, and international manufacturing support will enable us to scale quickly to provide even better value to our customers.
“We are looking forward to creating together the beautiful fragrances that consumers love.”