Gillette launches Venus & Olay Sugarberry Razor

Published: 22-Apr-2014

The second addition to the Venus & Olay collection exfoliates and moisturises skin while removing hair

Gillette Venus & Olay Sugarberry Razor helps to replenish the skin’s moisture with Olay Moisture bars, while the Gillette five-blade technology exfoliates skin gently while removing hair.

The latest addition to the Gillette Venus range builds on the success of the first Venus & Olay razor, which launched last year, and features a pink handle, updated packaging and a delicious Sugarberry scent.

The launch is being supported by a marketing campaign comprising TV, online and social media, while dedicated point-of-sale materials – including scented POS – are available to retailers.

RRP £10.99, P&G, gillettevenus.co.uk.

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