The new Sun Safe UV Patch aims to highlight the damaging effects of UV exposure
Garnier Ambre Solaire, the sun care arm of cosmetics brand Garnier, has revealed a new Sun Safe UV Patch to designed highlight the effects of UV exposure.
The new product measures both UVA and UVB rays the weaver is being exposed to, reminding them when to reapply sun cream or move into the shade.
The single-use patch - created in Sweden - will turn orange as the UV exposure increases; and if the patch turns pink it indicates the user should avoid the sun for the rest of the day.
General Manager Garnier UK & Ireland, Charlotte Blanchard, said: “We have a responsibility to help the people in the UK understand the dangers of UV exposure, and we hope that with this device we are providing people with a simple and truly visual way of understanding the UV levels we are exposed to.”
The L’Oréal-owned brand has worked exclusively with Tesco to release the new patches and will give away patch for free with 1 million bottles of Ambre Solair sun cream.
Tesco’s Category Director Sinead Bell added: “As one of the biggest providers of sun care, we’re proud to have worked together with L’Oréal to offer customers this new helpful, sun patch on bottles of Garnier Ambre Solair sun screen.
“With the Sun Safe UV Patch it is now easier than ever to help families understand UV levels and exposure.”
The patch will be stocked at selected Tesco stores across the UK from April.
Ambre Solaire is a long-time supporter of the British Skin Foundation and the brand’s research is officially recognised by the organisation.