Unlike other European markets, Spain’s prestige skin care segment thrived in 2016, while pharmacies continue to shine. What is this country doing right?
Spain is something of an unsung hero in Europe’s skin care market.
While many countries took a step back in 2016 – particularly in terms of prestige sales – Spain rose up as the most radiant, leaving its lacklustre results of past years firmly behind.
For the year ending 27 November 2016, Spain’s female facial skin care category grew by 3% overall to total . . .
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