Concept fragrances and scents of surprise


From the smell of a thrill ride to a flacon inspired by a household cleaning spray, concept perfumes are daring to offer consumers something unique and unexpected

Cosmetics Business Markets discovers six unique fragrance scents and designs:


Xyrena, Dark Ride

Xyrena, Dark Ride

A new LA-based perfume house, has created three “Virtual Reality Fragrances” which set out to portray familiar scents that have previously been unavailable as personal perfumes....

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