Clean Reserve sustainable fragrance collection launched


Nine niche fragrances launched

Fusion Brands has developed a new range of sustainable fragrances for its Clean brand. The scents are packaged with unique oak wood caps developed by Pujolasos.

The bottle design incorporates clear glass for a minimalist look. The coloured oak cap features natural irregularities and, in-keeping with the brand’s environmentally-friendly message, is made using certified wood from sustainably managed forests.

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The fragrances are said to be “100% eco-friendly”. The product formulas use corn-sourced alcohol blended with an aloe base, while the packaging is 100% recyclable.