Chinese New Year 2018: 4 ways beauty brands are embracing puppy power

By Sarah Parsons | Published: 7-Feb-2018
Colour Cosmetics Skin Care Marketing

Cosmetics brands are celebrating the year of the dog this Chinese New Year

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A symbol of loyalty and honesty, shoppers in 2018 are celebrating ‘man’s best friend’ this Chinese New Year – and so is the beauty industry.

A powerful consumer group, China is expected to

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  • Companies:
  • L'Oreal
  • Estée Lauder Companies
  • Louis Vuitton Moet Hennessy
  • Selfridges
  • Harrods
  • Nudestix
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