By the order of Murdock London: Peaky Blinders enters male grooming market

By Becky Bargh 14-Nov-2019

The range is inspired by two of the hit Netflix show’s characters Thomas Shelby and Alfie Solomons, played by Cillian Murphy and Tom Hardy

Image: via Instagram @peakyblindersofficial

Image: via Instagram @peakyblindersofficial

Male grooming brand Murdock London has collaborated with the hit Netflix series Peaky Blinders on a new product range.

The line comprises two grooming kits and bespoke barbershop services inspired by the show’s main characters: Thomas Shelby, played by actor Cillian Murphy, and Tom Hardy’s character Alfie Solomons.

The Thomas Shelby Gentleman's Shave Kit (£48) is designed for clean shaven consumers and features a Steel Shavette razor, engraved with a collaboration logo, and a Shaving Cream.

Meanwhile, the Alfie Solomons Gentleman’s Beard Kit (£38) includes a wooden handled Beard Brush, Beard Shampoo and Beard Moisturiser.

By the order of Murdock London: Peaky Blinders enters male grooming market

Both kits also offer a Black Tea Cologne, which is blended with spices, leather and tobacco.

The critically acclaimed show has run for five seasons and depicts the Shelby family’s criminal activities in post-WWI Birmingham.

Earlier this year, its bagged the National Television Award for the Most Popular Drama and scooped the British Academy Award for Best Drama Series in 2018.

Customers will be able to shop the new range from 20 November via murdocklondon.com.

Sign up for your free email newsletter

Like this story? For the latest in beauty trends, product launches and retail strategy, subscribe to Pure Beauty Magazine. For more information click here

Companies