Americas - Mexico: Male Grooming Market Report 2017

By Kathleen Armstrong 16-Mar-2017

With men now spending more on products targeted specifically at them, Mexico’s grooming market is offering some interesting growth opportunities for brands who get it right

Americas - Mexico: Male Grooming Market Report 2017

Mexico’s men’s grooming segment rose 4.9% in value in 2016 to reach $1.5bn.

Americas - Mexico: Male Grooming Market Report 2017

This was a slowdown on the previous year’s 7% growth figure but equal to that registered in 2014, according to Euromonitor International figures.

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As in 2015, men’s toiletries accounted for...

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